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Create CV“Resume word tips” are not about writing fancy language.
They are about maximizing:
•Keyword extraction
• Impact clarity
• Measurable achievement visibility
• Recruiter scan efficiency
• Career progression signal
Every word in a resume either strengthens or weakens ATS confidence and recruiter perception.
Poor word choice can reduce ranking or trigger credibility doubt.
This page focuses strictly on word-level strategies that improve screening outcomes.
Strong action verbs drive ownership and measurable impact.
Weak examples:
•Responsible for
• Assisted with
• Worked on
High-impact alternatives:
•Led
• Directed
• Optimized
• Spearheaded
• Negotiated
• Architected
Tips:
•Pair each verb with a measurable result
• Avoid exaggeration without evidence
• Align verb intensity with seniority level
ATS interprets strong verbs as execution signals, improving skill-context mapping.
Generic nouns reduce context clarity.
Weak noun:
•Projects
Strong nouns:
•SaaS onboarding campaigns
• ERP system deployment
• Revenue forecasting model
• Multi-channel marketing funnel
Tips:
•Mirror terminology from job description
• Include functional, technical, and tool-specific nouns
• Avoid ambiguous or abstract terms
Precise nouns improve keyword extraction and recruiter confidence.
Words paired with numbers increase trust and ATS signal.
Weak bullet:
•Improved sales process
Strong bullet:
•Optimized sales pipeline increasing quarterly revenue by 18% across 3 regions
Tips:
•Include percentages, dollar amounts, team size, or timeframe
• Place numbers early in bullet points
• Use standard formats for dates, currency, and percentages
Numeric context enhances semantic clustering in ATS scoring.
Fluff reduces impact and wastes keyword opportunity.
Examples to remove:
•Very
• Responsible for
• Assisted with
• Numerous
• Successfully
Instead, replace with precise verbs and measurable nouns.
Fluff words dilute performance signal, both in ATS parsing and recruiter scanning.
ATS systems rank resumes based on keyword-context alignment.
Steps:
Example:
Job description: “Revenue forecasting, pipeline management, CRM optimization”
Weak resume:
•Managed CRM and sales process
Optimized:
•Developed revenue forecasting and CRM workflow improving pipeline accuracy by 22%
Alignment increases ATS match and recruiter relevance.
Inconsistent word choice obscures progression.
Example:
Role 1: Managed
Role 2: Oversaw
Role 3: Led
Consistency helps recruiters recognize pattern of growth.
ATS semantic analysis also interprets similar words as connected skills.
Tips:
•Maintain uniform style for action verbs per career stage
• Map synonymous terms carefully to avoid artificial repetition
Passive voice reduces ownership clarity.
Passive example:
•Reports were generated monthly
Active alternative:
•Generated monthly financial reports, reducing errors by 14%
Tips:
•Begin bullets with strong action verbs
• Highlight ownership and measurable outcomes
• Keep sentence structure concise
Active voice improves human readability and ATS confidence.
Certain words consistently improve perceived authority:
•Increased
• Reduced
• Accelerated
• Achieved
• Consolidated
• Implemented
• Restructured
Use sparingly and in context.
Overuse can appear exaggerated.
Complex words do not improve ATS scoring.
Example:
•Utilized synergies to facilitate operational enhancements
Better alternative:
•Optimized workflows improving efficiency by 18%
ATS prefers clarity; recruiters scan for measurable results, not stylistic flourishes.
Check bullets for:
•Overused verbs
• Repeated keywords without added context
• Redundant phrasing
Example:
•Managed CRM
• Managed sales pipeline
• Managed customer accounts
Better alternative:
•Implemented CRM automation reducing reporting errors by 32%
• Optimized sales pipeline improving lead conversion by 18%
• Directed key account strategy increasing client retention by 12%
Varied, measurable language improves both ATS and recruiter scoring.
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